Why are manufacturers like Land Rover being irresponsible? Land
Rover makes gas-guzzing cars which are having a significant negative impact on
the environment. The Land Rover 
Discovery only does 12 miles per gallon in the city. Worse, their parent
company Ford uses its money and power to block attempts by governments to
introduce measures which would help combat climate change. At 12-13 mpg the
Range Rover and Land Rover Discovery are some of the most polluting cars that
are possible to buy and Land Rover are investing millions promoting them as
lifestyle icons. Range Rovers are marketed primarily for use on tarmac where
their size, weight and design are totally uneccessary and their excessive fuel
consumption causes 3 times more climate change pollution than an average family
car.
What can be done to eliminate or decrease 4x4s' impact on the climate?
Firstly, 4x4s should only be used where necessary - on farms, or when towing or
carrying heavy equipment. They are too damaging for the climate to be for
everyday use in the city. It is possible to make 4x4s a little more
fuel-efficient. Hybrid 4x4s will soon be on the market and fuel consumption
will be significantly improved. However fuel efficiency will still only be a
fraction of what it could be if the same technology was used on an average
family car. Vehicles that are designed for off road use are never going to be
climate friendly in the city |
